Only the meaning of "big", but not "strong", from a big country to a powerful country, China's packaging industry must optimize the industrial structure, improve the added value of the industrial chain.

After more than 20 years of development, gambling companies ranked China's packaging machinery has become one of the top ten industries in the machinery industry, the domestic packaging machinery industry level is still in the lower stage, some high-content packaging equipment is still once relied on foreign imports to meet domestic demand. This phenomenon of excessive dependence has seriously restricted the sustainable and stable development of China's packaging industry, and also makes some domestic uncompetitive packaging machinery enterprises in an endangered situation.

China's packaging industry is still in the lower reaches of the entire packaging industry chain, and there are many low-level packaging processes. The sustainable development of the packaging industry in the future needs to fundamentally adjust the industrial structure. Luo Baihui, chief analyst of Jinmo machinery network, pointed out that at present, in addition to steel belt balers, pneumatic balers and some small automatic balers, semi-automatic balers have certain scale and advantages, other packaging machinery is almost fragmented and large-scale, especially some complete packaging production lines with large demand in the market, which are monopolized by several major packaging machinery enterprises (groups) in the world packaging market. The development of the packaging industry in the future is not only limited to the development and application of packaging materials itself, but also in the deep processing efforts.

Packaging machinery automation gives the brand high added value

Economic growth and efficiency promotion only rely on the scale of the model has become a stranded problem, our packaging machinery industry should stand in a new starting point to examine and solve the contradictions and problems in the development, so that the concept of development changes, enhance market awareness, strengthen the market supporting capacity of service performance.

From the product structure, the new packaging machinery should pay attention to the trend of industrial automation, enhance the performance of structural motion control, and meet the market demand for simple and combined packaging machinery; from the supporting production level, vigorously develop supporting equipment, so that the host The function of the largest expansion, pay attention to the integrity of the complete set, and improve the added value of technology. In terms of market regulation, the use of resource sharing, technology generalization, raising the threshold of market access, resulting in a model of complementary competition between strong and strong forces, and changing market share and technical and economic strength. The specific ideas of these developments have effectively changed the development concept of the packaging machinery industry, and the situation of efficient and benign operation of the industry has begun to progress.

Whether from the supply and demand, or the market matching point of view, the technical flexibility, no longer the degree of mechanical automation is a necessary condition. The improvement of the industry's independent innovation ability is the driving force for development. With modern scientific management, the organizational system of enterprises will be improved, the production model will be improved in the competition, new market areas will be launched, and new brand achievements and high added value will be obtained.

Science and technology help printing and packaging machinery to increase added value

The global economic growth has slowed down, and the printing and packaging machinery industry has also been affected by the pressure of slowing economic growth. The profit margin has decreased compared with the same period last year, and the scale of the global printing and packaging machinery industry has shrunk. In the unfavorable economic environment, the printing and packaging machinery industry raw material prices rose sharply, printing and packaging machinery materials rose across the board, resulting in a substantial increase in the production costs of printing and packaging machinery industry enterprises, but also become the last straw to crush the printing and packaging machinery industry, become the printing and packaging machinery industry related enterprises can not bear the weight.

Printing and packaging machinery industry average profit margin decline, will make the printing and packaging machinery industry enterprises face unprecedented survival pressure, from another point of view, printing and packaging machinery industry average profit margin decline, will force the poor profitability, the development of non-standard printing and packaging machinery industry enterprises bankruptcy or transformation development, is conducive to the standardization of the printing and packaging machinery industry progress.

In addition to the rise in raw material prices squeezing corporate profits caused by the decline in corporate profitability, the current domestic printing and packaging machinery industry market, another factor affecting the development of printing and packaging machinery industry-related enterprises is that there is a crowd in the industry, price competition of bad atmosphere. Although the company has obtained customers, it is difficult to achieve profitability, cannot obtain financial support for sustainable development, and it is difficult to invest in technology research and development, which makes it difficult for domestic printing and packaging machinery industry companies to make a difference in the high-end market. As a result, it has formed a domestic printing The vicious circle of the development of the packaging machinery industry.

In the case of the shrinking scale of the global printing and packaging machinery industry, if the domestic printing and packaging machinery industry related enterprises want to survive and develop in the highly competitive market, they need to explore and find new profit growth points, focus on reducing procurement costs and implementing fine management. At the same time, they should aim at high technology, intelligence and modernization, speed up the pace of technological innovation of enterprises, continuously improve product quality and increase the added value of products, enhance the competitiveness of domestic enterprises in the global market and promote the rapid development of China's printing and packaging machinery industry.

Summary: The Internet is menacing, and the transformation and digitization of printing and packaging enterprises is the general trend. During this period, printing and packaging enterprises pay more and more attention to the intelligent and green development of machinery and equipment. With the increasingly fierce market competition and the increasingly urgent situation of transformation and upgrading, it is very necessary to increase the added value of products to enhance the strength of enterprises.